Dawinderpal Sahota, Computing, Friday 11 June 2010 at 10:35:00
Virgin Media Business study shows preference for social media in South
Businesses in the South of England are spearheading a shift towards more In the North, however, workers value personal interaction more and tend to The observation comes from a nationwide study carried out by Virgin Media The poll of 5,000 organisations found that businesses in the South are more This is particularly the case in London, where a quarter (24 per cent) of Although online communication has surged in popularity in recent years, the Some 71 per cent of businesses say phone communication is critical, and The survey found that just 23 per cent of all businesses see mail as vital.
digital ways of keeping in touch.
make most calls from their desk or meet face to face.
Business, which says there is a north-south divide in the way that companies
talk to their customers.
likely to keep in touch with colleagues and customers via social networking
sites and instant messaging.
businesses said that this was essential. In fact,
London
has the most Twitter users of any city in the world.
study found that the desk phone is still the most important communication
channel in the North.
face-to-face meetings are the second most important means of communication in
Northern regions, with two thirds (67 per cent) of companies saying they
believe that ?human contact? matters the most.
Londoners were found to value the postal service least, with just 11 per cent
saying that "snail mail" was important to their business.
Full story at http://www.computing.co.uk/computing/news/2264572/northerners-value-human
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